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    Zhang Yimou Appeared At The Beijing International Film Festival And Won The International Award

    IWC is committed to promoting the development of the film industry is something that everyone has witnessed. The recent Beijing International Film Festival held in Beijing is also starry.

     IWC’s ‘For the Love of Cinema’ Filmmaker’s Night Banquet_Exterior View

     In April 2013, Beijing-Swiss watchmaker Schaffhausen IWC watch is not only famous worldwide for its top watchmaking technology, but also famous for its long-term enthusiasm for the global film industry. As the designated watch sponsor of the 3rd Beijing International Film Festival, IWC held a grand filmmaker dinner with the theme of ‘For the Love of Cinema’ during the Beijing International Film Festival. More than 200 filmmakers and celebrities from home and abroad came to the event. That night, Zhang Yimou, a famous Chinese director with international reputation, was awarded the ‘IWC Outstanding Filmmaker’ award. This is the first time IWC Schaffhausen has awarded this award in China.

     Chinese famous director Zhang Yimou was awarded the ‘IWC Outstanding Filmmaker’ Award
    (From left) Mr. Benoit De Clerck, Managing Director of IWC Asia Pacific, Ms. Karoline Huber, Director of Global Marketing Communications of IWC, Zhang Yimou, Ms. Zhang Ye, General Manager of China Film Co-production Company, Mike Ellis, President of American Film Association Asia Pacific Mr

    Film master, deservedly

       IWC has presented this prestigious award at important international film festivals such as Cannes, Tribeca, New York and Dubai. It is designed to recognize outstanding filmmakers who have made outstanding contributions to the film industry. . Zhang Yimou, the world-renowned master of the Chinese film industry, received warm applause from all guests from Mr. Benoit De Clerck, Managing Director of IWC Asia Pacific and Caroline Huber, Global Marketing Communications Director of IWC (Karoline Huber) received the ‘IWC Outstanding Filmmaker’ award. Caroline Huber said of the award: ‘Director Zhang Yimou is undoubtedly one of the greatest filmmakers in contemporary China. He has won numerous awards and honors at many film festivals at home and abroad. We are very honored to award At the same time, IWC also awarded director Zhang Yimou a unique IWC watch: the new Portuguese chronograph classic (model 3904), this stainless steel watch case is specially engraved ‘For the Love of Cinema ‘The word is unique worldwide. ‘Watchmaking and filmmaking have a lot in common,’ said Ms. Caroline Huber. ‘Both parties have a long tradition, with profound expertise, and the creation of timeless masterpieces with technological innovation.

     Famous Chinese director Zhang Yimou was awarded the ‘IWC Outstanding Filmmaker’ award and a new classic edition of Portuguese chronograph watch
    (From left) Mr. Benoit De Clerck, Managing Director, IWC Asia Pacific, Ms. Karoline Huber, Global Marketing Communications Director, IWC

    Extraordinary and elegant, classic masterpiece

     This time IWC awarded the classic edition of Portuguese chronograph (model 3904) directed by Zhang Yimou from its popular Portuguese series, and is loved by watch fans for its timeless and elegant design. The third chronograph in this Portuguese watch family inherits the characteristics of the iconic embedded Arabic numerals, the track-type minute ring and the slim leaf-shaped hands, inheriting the cultural traditions of the original Portuguese watch from the 1930s Features. The design of the arched edge mirror makes this 42 mm diameter watch not only small in appearance, but also its classic and harmonious shape due to the use of traditional glass mirrors, showing the beauty of clocks. The classic Portuguese chronograph watch is equipped with IWC-manufactured 89361 caliber. It is specially developed for measuring longer chronograph time, which can be up to 12 hours. The small dial displays the timekeeping record in time, which can be easily read. Through the transparent sapphire glass back, you can watch the 89361 movement and the rotor with Geneva stripes.

     Chinese filmmaker Zhang Yimou attends IWC’s ‘For the Love of Cinema’ filmmaker dinner

     Chinese director Zhang Yimou attends IWC’s ‘For the Love of Cinema’ filmmaker’s evening banquet

     Chinese director Zhang Yimou attends IWC’s ‘For the Love of Cinema’ filmmaker’s evening banquet

     The famous Chinese director Zhang Yimou was awarded the ‘IWC Outstanding Filmmaker’ award and was given a unique IWC watch: the new Portuguese Chronograph Classic (model 3904). This stainless steel watch is specially engraved with ‘For the Love’ ‘Cinema of Cinema’ is unique worldwide

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    Do Not Forget Your Heart! Toyota And Blancpain Are Number One In The World And The Purest Persistence!

    The word ‘don’t forget the beginning of heart’ originally came from the Tang Dynasty Bai Juyi’s ‘Painting of the First Life of Maitreya’: ‘So you don’t forget the beginning of your heart, but you will always do it.’ In the end, he will definitely realize his original wish. For entrepreneurs, what is the ‘initial intention’ of entrepreneurship? This has been a controversial topic. Some people start a business to make a fortune, some to make a living, some to dream, some start a business just to do one thing, and so on. At the beginning of entrepreneurship, I believe that entrepreneurs have their own ‘initial intentions’. Unfortunately, the temptations and setbacks encountered on the road to entrepreneurship are also different. It is very difficult to adhere to the ‘initial intentions’. Things. In the automotive industry, Toyota is currently the world’s largest car brand. If you must find a car to represent Toyota, the first thing I think of is Corolla. The reason is also very simple, because Corolla is currently the single model with the highest cumulative sales on the planet, and even entered the Guinness Book of Records. Globally, for the time being, no opponent who can truly challenge this model has been found. Since the debut of the Guangzhou Auto Show last year, the new generation of Corolla with TNGA architecture has been receiving much attention. On August 9 this year, the new generation of Corolla will be officially listed. In addition to a more conceptual and sporty appearance, what surprises the new TNGA architecture can bring to us is also full of expectations. On the already-listed Yize and Asian Dragons of FAW Toyota, we have seen that TNGA-based models have a higher level of safety and control, which also makes models like Asian Dragons currently in the terminal market. ‘Come and sell one’ status quo. Corolla is the third model of TNGA listed by FAW Toyota. All cars are equipped with 8 airbags and TSS intelligent safety system as standard. In terms of safety, it still maintains the same level of leadership. In terms of powertrain, there are 1.2T turbo and 1.8L hybrids to choose from, and the price will also be staggered. It is worth mentioning that the new generation of Corolla will be equipped with a four-wheel independent suspension as standard, which is a major upgrade, and the comfort and handling will be significantly improved. As a global car model, as its slogan says ‘fill the world with love’, Corolla has never accelerated more than 100 kilometers with others, nor has it compared with other people’s wheelbase than space. Instead, it insists on keeping its own products. Do it. From the point of view of the powertrain, whether it is a 1.2T turbocharger or a 1.8L hybrid, it is a very economical and fuel-efficient choice, especially for the hybrid power system. In actual experience, the fuel consumption per 100 kilometers is less than 5L, which can really be achieved. One tank of oil is more than 1,000 kilometers. In terms of daily maintenance and second-hand car residual value rate, Corolla’s stable quality and failure rate are also very low in the same level. Coupled with Toyota’s own brand power, the performance of the second-hand car market is very strong, which should be regarded as A virtuous circle. In my opinion, Corolla is a family car that adheres to the ‘initial heart’, and some people on the Internet like to call it ‘grocery shopping cart’. Economy, fuel economy, sufficient space, stability and reliability, and super value preservation are all his labels. Maybe you will find a better model than Corolla from some dimensions, but you can continue to perfect the needs of the family to improve and meet the ‘hard needs’ of the vast majority of families, which is the only rule that Corolla models can dominate for many years. If Corolla’s success is based on insight into the ‘initial intention’ of family cars, she insists on it. Then, as the oldest watch brand in the world at present, Blancpain, what are they insisting on? If you want to see the purest watches, you must not miss the classic collection of Blancpain. In fact, about the classic series, many top watch brands with a long history, such as Patek Philippe, Vacheron Constantin, Breguet, etc. have similar series. This series basically has one thing in common: a simple dial, a three-pin design, and a crocodile leather strap. This is what I think is the ‘purest watch’, or the original look of a watch. Blancpain’s classic series 6651 is the watch I prefer. The classic three large needle design, the hollow willow needle, the end of the second hand and the brand’s classic ‘JB’ letters. The white big fire enamel is the highest craft of enamel. On behalf of, the white is rich in texture, and the white gold Roman letters use claw setting technology. Although there is no luminous function, this is the purest beauty and the purest watch. In terms of movement, the self-produced Cal.1151 movement can provide a power reserve of 100 hours, and it is also at the absolute leading level among the top watches. Through the back, the golden pendulum is recognizable at a glance. Although it is significantly more high-profile than the 18K gold pendulum that is “intentionally made gray” with the same door now, it is a watch brand with a brand history of nearly 300 years. Pure craftsmanship that should be upheld. Blancpain is currently the longest surviving watch brand in his history. In his history, he has always insisted on making mechanical watches, so that we can now experience the top-level watchmaking crafts full of history. This pure insistence and Toyota’s ‘origin’ of making Corolla actually have ‘the same magic.’ When Blancpain was affectionately called ‘Tiandi Conscience’ by watch-players, a new generation of Corolla will be officially listed on August 9th, and the ‘Tiandi Conscience Car’ that can truly meet the needs of global household consumers is coming !! (Text / Qiu Xiaozheng)

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    Earl Shines At The 64th Berlin International Film Festival

    Chinese films returned strongly at the 64th Berlin International Film Festival. Piaget sponsored the American Independent Film Spirit Award for seven consecutive years, became the main sponsor of the Taiwan Golden Horse Fifty Film Festival, and has been thematic sponsor of the Hong Kong Golden Awards for many years. Red Carpet.

     Movies have too much common language with Piaget. The creation of a film brings it onto the international stage, behind a pursuit of art and an exploration of the human spirit. Creating a watch or jewelry to make it a work with connotation and soul is behind a spirit of insisting on its own brand, a manifestation of strength, and a high degree of obsession with the art of the work. It is like Piaget’s brand spirit of ‘Always do better than required’. Leaving aside the commercial atmosphere, it is more like an artist writing a beautiful poem with concentration. Watching movies, or tasting Piaget’s watches and jewelry, you will know.

     Speaking of this film festival, the film ‘Massage’ directed by Lou Min is adapted from Bi Feiyu’s famous novel. The novel tells the story of a group of blind people engaged in massage to survive. Last year, stage shows and TV shows of the same name have been released, and how Lou Yan will use the film to interpret this story, everyone is very looking forward to it. Those who love this story will inevitably compare different versions of the art to see which one has successfully escaped the shackles of the original.

     Guo Xiaodong, a famous Chinese actor, was nominated for the best actor at the Berlin Film Festival for his outstanding performance in ‘Tuina’. He wore a Piaget Gouverneur series watch to attend the scene. The starring Qin Hao, an art film power actor, has been selected as the best actor of the International Film Festival. He wears a slim suit and wears Piaget Altiplano ultra-thin watch to shine on the red carpet.

     Piaget Gouverneur

     The Piaget Gouverneur series fuses excellent craftsmanship and artistic aesthetics, explaining the essence of Piaget’s craftsmanship and historical value. As a member of the Black Tie watch series, it inherits the fine tradition of the shaped case, adopts a highly personalized design, and is equipped with a complex function mechanical movement completely designed, developed and produced by Piaget. Piaget uses a new case design in the Gouverneur collection to achieve a clever balance of roundness and ovality. The superposition of the shapes that continue to the center of the dial creates a subtle, soft and harmonious structure that is flawless and clever. This Gouverneur automatic watch is equipped with the 800P movement, known for its excellent ruggedness, with hours, minutes, central seconds and a 6 o’clock date window. The exquisite black oscillating weight is engraved with the Piaget family crest, echoing the lining of the same color strap. Two rows of finely set diamonds make this gorgeous timepiece dazzling and elegant.

    Piaget Gouverneur automatic watch with white gold and diamonds
    Ref. G0A37111 RMB pricing: 320,800
    Equipped with Piaget’s own 800P self-winding mechanical movement
    43 mm
    18K white gold case set with 128 diamonds (total weight approximately 1.4 carats)
    Transparent sapphire glass case back
    Silver radial sun grain machine engraved with thin gold thread
    18K White Gold

     The Piaget Altiplano series is the representative of today’s ultra-thin watches, bringing together a number of unique designs: short bar-shaped hands and hour markers and a simple dial, all of which are the first additions to this series. Similar to some Piaget timepieces, this Altiplano watch also has an eccentric small seconds dial at 10 o’clock.

     The Piaget 40 mm rose gold watch not only has the iconic design of the series, but its bezel is set with 72 round diamonds and weighs about 1 carat. Watches are low-key, precious, simple and elegant, bringing a brilliant touch to this outstanding watch collection. This rose gold case is equipped with an ultra-thin 838P movement designed, developed and produced by Piaget Luxury Watchmaking Factory. This manual-winding mechanical movement can drive the hour and minute display; there is a small seconds dial at 10 o’clock; and at the same time it has the polishing modification of the Piaget mechanical movement: the chamfers modify the bridge; it is decorated with the Geneva wave pattern; Equipped with a polished circular splint and traditional blue steel screws, these details can be seen through the sapphire crystal case back.

     The rose gold case is water-resistant to 30 meters, with a brown alligator strap and a rose gold buckle unique to Piaget’s Altiplano collection. The Piaget Altiplano 40mm model also features a bezel-set bezel and is available in white gold.

     Piaget Altiplano 40mm rose gold diamond watch

    Ref. G0A36118
    18K rose gold case set with 72 round diamonds (approx. 1 carat), silver dial, black Baton time scale and hands
    Equipped with Piaget 838P manual winding ultra-thin mechanical movement
    Indication function: hours, minutes, small seconds (at 10 o’clock)
    Movement thickness: 2.5 mm
    Movement diameter: 12 law minutes (26.8 mm)
    Number of movement gems: 19 stone
    Movement frequency: 21,600 times per hour
    Power reserve approx. 62 hours
    Movement decoration: ‘Côtes de Genève’ wavy decoration in Geneva, the plate is decorated with circular corrugations, the bridge is decorated with chamfering, the Piaget family coat of arms, the lock screw balance with blue steel screws, blue steel screws
    18K Rose Gold Pin Buckle
    Brown Alligator Leather Strap

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    Rado Tang Wei, The Global Brand Spokesperson Tang Wei, Made A Stunning Appearance During The Beijing International Film Festival

    RADO’s global brand spokesperson and famous actress Tang Wei made a stunning appearance during the Beijing International Film Festival. Tang Wei did not stop working after gaining the crystallization of love, and continued to show his usual elegance and charm on many occasions. With the two years of Tang Wei glory becoming the global spokesperson for Swiss Radar, the brand and Tang Wei have lived a happy life together. RADO Swiss Radar watches also loyally accompany Tang Wei in every important occasion.

     At the press conference, Tang Wei wore a black dress, a red beret and a red shoulder bag cleverly matched, adding a playful and agile feel to the whole. And shining on Tang Wei’s wrist is her favorite RADO DiaMaster Diamond Master Plasma high-tech ceramic watch. The watch is made of plasma high-tech ceramics, with a cool metallic luster. The shiny gold dial is set with brilliant Weselton diamonds, adding a sense of gorgeousness to the whole, making reading time a treat. .

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    2013 Sihh New Product Preview – 罗杰杜 彼

    At the 2013 SIHH International Watch & Clock Fair, Roger Dubuis will present a series of brand new watches. One of the most eye-catching is the Excalibur Table Ronde of this ‘Sword of the King’ series.
    Roger Dubius Arthur Roundtable
       This limited production of 88 watches with green and white round enamel dials supported by 12 gold sword knights, forming the dial’s 12 time scales. Obviously, this design is derived from the legend of King Arthur and his Knights of the Round Table.

    The green and white hand-painted enamel dial replicates the shape of a round table hung in Winchester Castle, England
    On the Ebara pattern, the name of the twelve knights was written in a circle. Henry VIII himself was sitting on the throne of King Arthur. The center of the round table below the throne was a rosette representing the Tudor royal family.

       The watch has 12 round gold enamel dials supported by green and white enamel dials, forming 12 time scales on the dial. The green and white hand-painted enamel dial replicates the shape of a round table suspended from the Winchester Castle in England. The round table pattern was specially drawn by King Henry VIII of England in 1552 to impress the visiting Holy Roman Emperor Charles V.

    Excalibur 42 Tourbillon Squelette

       The Excalibur 42 watch has been redesigned with a skeleton tourbillon that combines superior performance and aesthetic appeal. Adhering to the classic elements of Excalibur, Roger Dubuis has given it a new ergonomic character. With its openwork design and high-performance movement, it has created an extraordinary masterpiece of complicated functions: the Excalibur 42 Tourbillon Squelette skeleton tourbillon watch.
       Roger Dubuis fuses superior technology and bold aesthetic design to develop forward-looking timepieces. The Geneva watchmaker developed complex functions to complement the watch’s functions and merged them into an avant-garde and robust case. Its latest masterpiece, the Excalibur 42 Tourbillon Squelette skeleton tourbillon watch, adheres to this principle, integrating the inside and the appearance. The watch collection is full of masculine aesthetic design and impeccable mechanical device. Its exquisite and elegant 42mm diameter case highlights the style and exquisite clockwork technology, combines perfect ergonomic design, and the Excalibur 45 double-sided hollow tourbillon Watches come in the same vein. The splint and bridge are simplified to the extreme, so as to truly retain the essence. Roger Dubuis matches it with the RD505SQ movement to create an ethereal interior layout with extraordinary technology.

       The RD505SQ movement is equipped with 165 parts, perfectly combining excellent technical performance and attractive appearance, showing an incredible beauty in rose gold or white gold case, highlighting Roger Dubuis 谙 reinterpretation in a very modern and three-dimensional way Explain the master spirit of hollowed-out art. This stylishly designed movement is certified by the official Swiss Observatory, has an outstanding mechanical structure, and combines exquisite decoration, making it a unique and unique work in the fine watch industry. The Excalibur 42 Tourbillon Squelette skeletonized tourbillon watch is engraved with the premium Geneva seal.

    The above is the latest cutting-edge information of the 2013 SIHH brought by the special editor of the Watch House. Next, we will provide more and more intuitive exhibition reports, so stay tuned. (Picture, text / watch home Mao Zhuang Yang Fan)

    Geneva International Haute Horlogerie 2013:

    Copyright statement: This article is the exclusive original manuscript of the watch house, the copyright belongs to the watch house. Reprinting and quoting in all forms is prohibited, otherwise legal liability will be investigated

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    Continuing The Traditional Essence Of Railway Timepieces: Ball Watch Trainmaster Cleveland Night Express

    The creation of BALL Watch unified the time of American Railways. In order to praise the brand’s past glorious deeds, the brand used a 8-day kinetic energy storage antique table clock produced around 1930 as the model and launched A series of classic models of Trainmaster Cleveland Express. This year, BALL Watch launched a new Trainmaster Cleveland Night Express model, continuing the traditional essence of the brand’s railway timepieces.
       Cleveland Express used to be the bridge of the New York Central Railroad to connect the busiest city in the United States-New York and Cleveland in the bustling central area at the time, which was the birthplace of BALL Watch. At the beginning of the last century, Cleveland Express traveled to these two great cities many times a day for 50 years.
       Trainmaster Cleveland Night Express manual winding watch, model NM3038D-LL2J-WH, stainless steel case, diameter 44 mm, hours, minutes, small seconds, BALL RR2102 manual winding mechanical movement, waterproof 30 meters, shock resistance through 5,000Gs Impact test, anti-glare sapphire crystal glass, sapphire crystal glass see-through case back, high-quality alligator leather belt with standard pin buckle.
       In the exquisite and slim Trainmaster Cleveland Night Express model, the case is equipped with a Swiss manual winding mechanical movement. Its outstanding accuracy is connected with BALL Watch’s pursuit of precision. The Arabic numerals on the dial reveal the classic essence of an antique table clock. The minute scale is engraved around the dial. The small seconds dial at the six o’clock position contains the most exquisite craftsmanship. The hour scale uses BALL Watch’s self-luminous miniature gas lamp, which takes its unparalleled night reading performance.
       The trainmaster Cleveland Night Express hand-wound watch has 14 self-illuminating miniature gas lights inlaid on the hands and the surface, which is convenient for reading at night.
       The dial features a sunray pattern that reflects dazzling light at any angle. Its simple and elegant design exactly contrasts with the metal numbers, and the Arabic numerals with a thickness of 0.4 mm create a three-dimensional effect on the dial. Although the craftsman encountered many difficulties in the process of metal cutting and grinding, with superb technology and the pursuit of perfection, we were finally able to overcome all difficulties. At six o’clock, the dial is decorated with a small seconds dial, which contains the most exquisite craftsmanship.
       The Trainmaster Cleveland Night Express manual winding watch has a sapphire crystal see-through case back, which allows you to admire the BALL RR2102 manual winding mechanical movement.
       The manually wound BALL RR2102 movement can be seen through the sapphire crystal see-through case back, allowing watch enthusiasts to appreciate the movement’s operation. Inspired by the earliest Ball pocket watches, this model is equipped with an oversized locking crown for easy adjustment of smaller hours and minutes, while also exuding an irresistible retro taste.
       The Trainmaster Cleveland Night Express is paired with a premium alligator leather strap, embodying the traditional essence of BALL Watch railway timepieces. This exquisite watch displays chic and sophisticated charm, without a doubt becoming the latest accessory indispensable for fashionable men, and pays tribute to the earliest Trainmaster series in 1952. Today, BALL Watch continues to follow the established route of the brand, once again being identified as the leader in the history of watchmaking and modern adventure timepieces.